08th Apr2015

Welcome to the House of Bonne Maman

A taste of experiential excellence

Welcome to the House of Bonne Maman

Following the success of Bonne Maman’s first ever experiential activity last year, we’re excited to announce that the ‘House of Bonne Maman’ activation is back for a second year.

It’s going to be bigger and better than ever before, giving food lovers across the country the chance to try all of the scrumptious Bonne Maman jams, conserves and compotes, in the comfort of our homely French-style kitchen pop up.

The campaign will be touring for nine months with the first stop Sheffield’s Meadowhall shopping centre on the 9th April. Following feedback from last year, we’ll be including even more recipe demonstrations and children’s craft activities using the iconic Bonne Maman jars.

There’s a huge community of people who are inspired by the brand already sharing social content using #BonneMaman and we’ll be drawing on this customer-generated content for the first time – launching the brand’s first ever official social media channels on Facebook and Twitter.

The country-chic style stand will hold hourly recipe demonstrations by our team of sweet-toothed brand ambassadors and free samples of mini jam will no doubt prove to be a hit. You can buy direct from the stand too…just in case those free samples aren’t enough!

The House of Bonne Maman will visit the following locations: Arndale, Manchester, Metro Centre, Newcastle, Livingstone Centre, Edinburgh/Glasgow, Bullring, Birmingham, Brighton Churchill Square, Meadowhall, Sheffield, West Quay, Southampton, Brent Cross Shopping Centre, St David’s, Cardiff and Drakes Circus, Plymouth.

To find out where it’s headed to next follow @BonneMaman_Tour


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